The Opportunity

We are looking for a Marketing Executive to join our Logistics and Storage team which covers two established trade exhibitions in Belgium and the Netherlands, an industry publication, an awards, an extensive online community, and digital platform. Excitingly, throughout the campaign the team has launched many new content initiatives to engage with our audience in a 365 approach. Collectively, our portfolio is unrivalled, and this is a hugely exciting opportunity.

The focus of this role is to support the planning of and manage the marketing campaigns across the portfolio. You will work in close collaboration with the team to promote both of the trade exhibitions, as well as supporting on the marketing for the digital platforms. We are looking for someone who has a strong content first approach.

Growth opportunity in this sector and portfolio is exciting; the candidate therefore needs to be ambitious, agile and reactive, with an ability to manage multiple projects simultaneously.

About the role

The main focus of this role is to support the planning and delivery of the marketing campaigns for the events, magazine and digital platform including the development of strategies and partnerships, targets, marketing mix, content & features, and full marketing budget management.

Reporting to the Marketing Manager and working closely with the sales and editorial teams, the Marketing Executive will develop and produce both print and digital marketing material that drives uptake and participation with the annual events and publication.

The Marketing Executive will also be responsible for overseeing the functionality of the brands’ websites and enhancing their presence.

Key responsibilities

• Establishing relationships and managing partnerships with media, associations and a range of suppliers;
• Responsibility for the creation of on-point marketing collateral across the full mix of print, online, social and email channels;
• Delivering that collateral through the full mix of channels – print and digital media, email, social and more – with intelligently-managed segmented activity;
• Working on both the visitor-focused and exhibitor-focused marketing campaigns;
• Playing a key role to ensure the smooth running of the event onsite;
• Reporting and analysis post-event.

Essential skills and experience

• 2 years or more in marketing, with at least 1 year in exhibitions, events or publishing
• Big picture thinking, adaptability and resilience are key attributes of your character
• High competency across of all forms of communication – you love talking on the phone and having face to face conversations, but also have excellent written communication skills
• Strong analytical approach to your work but balance this with creativity
• Ability to work independently with confidence to take decisions
• Ability to hit simultaneous deadlines and work under pressure
• Competent use of most Microsoft Office products
• High attention to detail
• Excellent copywriting and proofing skills
• Well-organised with excellent presentation skills

The company

Through its mission 'visit the future', Easyfairs is ambitious and driven to provide life-changing events for the communities it serves. With over 220 events, 28,000 exhibitors and 1.2m visitors, across 10 venues and 17 countries, we are one of the fastest growing events businesses in the world!

What are we like to work for?

Where talent development and having fun are part of our company values, Easyfairs is a very dynamic and exciting company to be part of, with over 700 lively and energetic team members. We offer not only an exciting opportunity to be part of this epic journey, but also fantastic career development. Working for us is very rewarding. Be ready to be challenged daily, recognised openly, and to be part of an ambitious growth trajectory!

To apply

Please apply with your CV and a covering letter, detailing why you are the perfect person for this role.